With aubergine purple on our minds and a rebrand for this healthcare system as our challenge, Hilton Displays has been proudly serving Novant Health since 2013. One of the leading health systems in the Carolinas, Virginia, and Georgia, Novant Health consists of 15 medical centers and almost 350 clinic locations. Novant’s new look and system-wide brand was released in 2013, spawning their need for a solid vendor who could accept the challenge. A new logo and colors meant every sign in an individual office, medical park, or hospital had to be consistent with the Novant brand—from parking signs to wayfinding, building signs to room markers. Private practitioners who become part of the Novant name are also tasked with a brand upgrade so we guide them through the process and handle it, turnkey when needed. Hilton Displays’ commitment to the Novant brand is strong—having hired two full-time employees with satellite offices in Novant’s hub cities. In a moment’s notice, a project manager who knows the brand like the back of his hand, can be onsite to meet any needs of the client. We hope our partnership with this health conglomerate is one for the ages, as we’re thrilled to be a part of Novant’s brand development and growth.
The true test of an effective business partnership is post-validation of our choice. Hilton Displays was the right choice to guide us through the signage part of our new business strategy. — Steven C. Burke